www.register365.com becomes cost-leader in Europe
Hosting365 has re-launched www.register365.com as the company’s new business division. The web site features a new price range for domain names which makes Register365 the cost-leader in the Irish and European markets.
The new Register365 division will be responsible for growing Hosting365’s market share in domain names and shared hosting – currently at an estimated 35% – in the Irish market, and for expanding the business abroad.
The website has been re-launched as the standard for domain name registration, email and web site hosting, targeting the Soho and SME sectors. www.register365.com was originally set up four years ago to provide domain name registrations, including the standard TLD’s (Top Level Domains) such as .com, .net, .org, .info and .biz as well as the Ireland specific .ie domain code.
“The new website has now a new set of products, industry leading pricing and features and an internal company re-structuring with dedicated resources aimed at providing excellent customer support and growing the division going forward. We are now one of the cheapest .ie sellers, and to my knowledge, the cheapest for all other domain names,” explains Ed Byrne, general manager for hosting365.
The new website is powered by a new back-office system which allows the company provide better flexibility, account management and product management services to customers.
Stephen McCarron, managing director for hosting365, adds “Although launching a new bespoke system can be tough on staff and existing customers, internal metrics show the signup rate to already have increased by over 60% for hosting, and domain registration revenue to have doubled, which is phenomenal given the soft-launch we have done.
“We are incredibly pleased with the market take up, and consider the product features, and system powering them, this is only at 20% of where it can go, which gives us great scope for increasing growth.”
The re-structure and re-launch is as a result of 12 months R&D in software to power www.register365.com. Hosting365 has invested in an R&D team to build the next generation of hosting systems, and the first customer facing release of this is in register365.com.
“Over time this system will integrate all customer services and provide a single point of contact for all interaction with the company – greatly simplifying the process of getting a domain name and web site hosting set-up,” says Byrne.
Register365 is building the brand on the back of winning the IEDR Annual Achievement Award for two years running (2006 and 2007) and being Ireland’s ONLY accredited ICANN registrar, which is the top level of domain registry, allowing Register365 provide the leading price and service. The product range also includes web site hosting, which starts at €3.95 a month. Both feature and price wise, this makes Register365 the leading hosting product in Ireland.
A dedicated team of sales staff, support engineers and technical administrators has been created to run this division and provide a premium level of support, 24×7, to all customers.